MAIA Group, Closing date: 2 October

MAIA is looking for a communications specialist, who can both zoom out to hold the narrative and strategic communications piece, and zoom in to the detail of communications delivery - storytelling, marketing, PR, digital etc.: Communications Lead (3 days a week, £30k pro rata, Birmingham or remote).

MAIA is expanding! We’re reshaping and growing our team to deepen into our mission strands and to bring in expertise in narrative and communications. This is one of 4 new opportunities with our team.

💫 PURPOSE: To develop, lead and deliver MAIA’s communications strategy, which includes: creating and spreading invitations to participate in our work; connecting our practice and our mission strands together with a structural narrative or systems analysis lens; and spreading the learning that arises from our practice locally, nationally and internationally

TIME: 3 days per week

TERMS: Permanent contract (with 6 month probationary period)

SALARY: £30k pro rata (£1500 per month before tax)

BENEFITS: 3 wellbeing days + 3 CPD days per year, 28 days holiday + bank holidays, birthdays off, £300 annual wellness budget, additional access budget available

LOCATION: Remote (with ability to travel to Birmingham, where needed)

ACTIVITIES INCLUDE:

- Developing and implementing a marketing and communications strategy that covers all aspects of MAIA’s work and the full range of communications activity - storytelling, marketing, branding and design, PR and digital.
- Establishing a rhythm and core practices around marketing and storytelling that ensures that key information is shared with consistency and at appropriate times, whilst making efficient use of staff skills and capacity
- Developing our understanding of the people that we want to participate in our work and the strategies and tools that we can use to reach them.
- Drawing out key insights from MAIA's work and crafting narrative around these in alignment with our mission strands and lines of enquiry.
- Writing and commissioning narrative pieces in a range of formats (e.g. text, images, film) that show the connections between different elements of MAIA’s work and how the mission strands work together to move us towards our vision
- Building an understanding of work taking place elsewhere, drawing connections and finding opportunities to place MAIA’s practice in a wider context of system change.
- Building skills and communications literacy in the wider MAIA team to support the delivery of the strategy, providing tools or training where needed e.g. capture lists, marketing plans or community / neighbourhood based approaches.
- Ensuring that marketing plans are in place for specific projects, supporting project stewards to select the best tools for reaching their target audiences and to create and implement specific and realistic plans for their projects.
- Working with the MAIA Designer to ensure consistent and coherent visual identity and branding for different elements of MAIA’s work
- To oversee the use and upkeep of MAIA’s digital platforms - website, social media and other communications tools - ensuring that accurate and up to date information is available as required.
- Review the functionality and effectiveness of the rotating Digital Caretaker role and develop an alternative communications delivery plan where required, ensuring that team members have sufficient information to hold this well.
- Acting as part of MAIA’s Co-ordination cluster, collaborating with other Lead roles and the CEO to steward the overall work of the organisation, holding our vision and mission at the centre of everything that we do.

WOULD SUIT SOMEONE WHO:

- Has an understanding of the context within which MAIA works, whether in terms of our communities, the ideas and approaches that inform us, or the other organisations in our ecosystem;
- Can think strategically at different scales - from project scale, to organisation scale to system wide analyses;
- Is an excellent writer, skilled at synthesising ideas and making connections, and able to identify and craft new narratives;
- Has strong skills in strategising, planning, scheduling and co-ordination;
- Is able to build and work within communications systems and infrastructures in a small team;
- Is self-organised with strong time-management and prioritisation skills;
- Understands, and is able to implement, a range of strategies for reaching and engaging people, particularly at a community level;
- Is highly IT literate and competent in a range of digital tools, including Squarespace, Wix, Twitter, Instagram, Facebook, Notion, Slack, Miro etc;
- Understands PR and the media landscape / channels that could advance and spread our work (publications, blogs, podcasts, festivals etc) and is willing to invest the time in building relationships that can support a PR strategy;
- Has good facilitation / training skills and can help others to build their confidence and independence when using new tools or approaches;
- Is comfortable working in unclear, uncertain or emergent contexts, within a team where rehearsal and experimentation are core practices.

DEADLINE: 9am Monday 2nd October 2023
APPLICATION FORM: https://bit.ly/MAIARecSep23
INTERVIEW DATES: Thurs 19 Oct & Fri 20 Oct 2023
Please contact [email protected] if the application form is not accessible for you to discuss other ways to apply.